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                  Experience Management

                  Quote.svg

                  By 2027, one-fifth of enterprises will use AI to dynamically personalize the digital experiences of interactions and determine where GenAI is an effective engagement method.
                  Mark Smith

                  Mark Smith

                  Partner
                  Head of Software Research

                  Optimize the interactions with technology to a satisfactory outcome

                  Our expertise comes from our research that is not found anywhere else in the industry. It can help you establish and plan for Experience Management throughout your organization. Consider these insights as you look to assess and improve your Experience Management efforts.

                  Definition

                  Experience Management is the organizational imperative to ensure optimal engagement with technology across the workforce and the customers, partners and suppliers to reach the satisfactory interaction.

                  Research Fact

                  The practical reality in experience management is that over four-fifths of organization lack the prioritization and investment to the imperative to reach the experiences expected inside and from outside of the organization.

                  Best Practice

                  To embrace experience management requires a commitment to the digital experiences that are able to provide the interaction that will reach expected outcomes.

                  How we can help

                   

                  Consulting

                  Consulting where we deliver expert guidance with our experience, expertise and market research through workshops and assessments for better business outcomes.

                  Advisory

                  Advisory through our proactive and informed expert advice and insights for optimization of decisions through our ISG Research On-Demand service designed for value every month of the year.

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                  Research enables insights from our industry analyst team and market research with our Benchmark Research, Dynamic Insights and Value Index research products that provide facts for decisions.

                  Education

                  Education in a range of business, technology and vertical industry topics through our publishing of digital content in mediums and styles for impactful insights across an entire organization.

                  Our Latest Research Let's Get Started

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                  We provide insights and guidance across business and technology. We can help your organization; the first step is to reach out to a member of our team and see how we can help.