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                  Product Experience Management

                  Quote.svg

                  Through 2027, one-half of enterprises will embrace a modern, dedicated PIM environment to optimize product experiences across marketing and sales channels, thus accelerating digital effectiveness.
                  Mark Smith

                  Mark Smith

                  Partner
                  Head of Software Research

                  Product experiences are essential

                  Our expertise comes from our research that is not found anywhere else in the industry. It can help you make Product Experience Management impactful to your organization. Consider these insights as you look to assess and improve your Product Experience Management efforts.

                  Definition

                  Product Experience Management is the technology that provides the ability to consistently manage products and related information and experiences used in business processes internally and to consumers.

                  Research Fact

                  The top 2 reasons for using PIM were improving customer satisfaction and improving customer service

                  Best Practice

                  PIM and MDM can work together. While MDM is IT based, PIM should be chosen to support business users

                  How we can help

                   

                  Consulting

                  Consulting where we deliver expert guidance with our experience, expertise and market research through workshops and assessments for better business outcomes.

                  Advisory

                  Advisory through our proactive and informed expert advice and insights for optimization of decisions through our ISG Research On-Demand service designed for value every month of the year.

                  Research

                  Research enables insights from our industry analyst team and market research with our Benchmark Research, Dynamic Insights and Value Index research products that provide facts for decisions.

                  Education

                  Education in a range of business, technology and vertical industry topics through our publishing of digital content in mediums and styles for impactful insights across an entire organization.

                  Our Latest Research Let's Get Started

                  Ready to engage?

                  We provide insights and guidance across business and technology. We can help your organization; the first step is to reach out to a member of our team and see how we can help.