Market Perspectives

We are happy to share some insights about Bluestone PIM drawn from our latest Value Index research, Ventana Research Value Index: Product Experience Management, which assesses how well vendors’ offerings meet buyers’ requirements.

In all of our Value Indexes we utilize a structured research methodology that includes evaluation categories designed to reflect real-world criteria incorporated in a request for proposal (RFP) and vendor selection process for product information management (PIM) and product experience management (PXM). We evaluated Bluestone PIM and 15 other vendors in seven categories, five relevant to the product (Adaptability, Capability, Manageability, Reliability and Usability) and two related to the vendor (TCO/ROI and Validation). To arrive at the Value Index rating for a given vendor, we weighted each category to reflect its relative importance in an RFP process, with the weightings based on our experience and on data derived from our Product Experience Management Benchmark Research.

Bluestone PIM, a Nordic-based vendor of PIM, specializing in digital commerce and use of micro-services and API based cloud computing offering supporting the MACH Alliance.

Bluestone PIM was categorized as a Vendor of Assurance, ranking ninth overall in this Value Index evaluation. It ranked ninth in Product Experience and performed best in Adaptability at fourth. It ranked fifth in Customer Experience and performed best in TCO/ROI, placing sixth. Its overall performance was impacted by its lowest rankings in Capability and Validation where it placed ninth and in Manageability where it placed eighth. These represent 45% of the weighting in the overall Value Index.

Our assessment finds that Bluestone PIM could perform better in the areas of services, support and investments for what it is providing today and in the future. Since the analysis for this Value Index, Bluestone PIM has launched a new support program to provide rapid responses to incidents and inquiries. Bluestone PIM’s investment into its cloud-native SaaS and headless approach and its early support of MACH Alliance provides a unique opportunity to help organizations meet their need for dynamically accessed product information.

This assessment was based on Bluestone PIM Version 47 supporting product experience management and was available in February of 2023. Bluestone PIM, like all vendors in this space, should focus on the growing requirements for what product experiences are expected and how feedback from consumption can guide improvement.

This research-based index is the most comprehensive assessment of the value of product experience management software in the industry. Technology buyers can learn more about how to use our Value Index by clicking here and included vendors that wish to learn more can click here. Read the report here.