Market Perspectives

The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications as well as technology that contributes significantly to the improved processes and performance of an organization. Our goal is to recognize technology and vendors that have introduced noteworthy digital innovations to advance business and IT that optimizes organizational resilience and workforce readiness.

Ventana Research has awarded ServiceNow's Strategic Portfolio Management its prestigious 2022 Digital Innovation Award in Digital Business. This award is given to the vendor that best exemplifies innovation in applications that support the digital operations needs of an organization, including communications, continuity, experiences, governance, payment, performance, risk, security, sustainability and work. All finalists in the areas of Digital Business were considered for this award.

The focal point for technology to support digital business is to ensure the effective management and operation of an organization. Managing an organization’s portfolio of projects, resources and assets to deliver expected outcomes is no easy task. The interlinking of business and technology presents opportunities for organizations to innovate and deliver the efficiency and expected improvements that are part of the overall strategy. The goal is not just transformation, but establishing the resilience and effectiveness required for success. The intersection of work and performance management emphasizes a strategic view of portfolios, raising the stakes for business and IT leadership to work collaboratively to gain the greatest return on time and investment.

Ventana Research selected ServiceNow’s Strategic Portfolio Management platform for the 15th Annual Digital Innovation Award in Digital Business for its support of the effective use of technology in the management of projects, innovation, demand, resource, roadmap, scenarios and performance. ServiceNow’s common service data model helps an organization go from a focus on digital transformation to digital portfolio management. Its approach to managing project life cycles and roadmaps is genius, using its alignment planner workspace for traditional project portfolio management as well as Agile 2.0 and epics with developer operations. The use of workflows and the Now Platform helps introduce advancements that can be ingested and utilized by Strategic Portfolio Management applications from mobile technology to analytics.

Organizations that recognize the challenge in managing portfolios of people and technology in a continuous manner should examine ways to be more effective in planning and operations across business and IT. Truly bridging the gap from management to development in business and technology initiatives is essential to gaining a return on investment of time, people and technology today and in the future. It also contributes to the business continuity and organizational resilience that is essential to ensure readiness every hour and day of the year.

ServiceNow is dedicated to helping organizations manage contributions ranging from innovation to optimization. Organizations concerned about the effectiveness of technology investments should consider using Strategic Portfolio Management. If you have not examined how ServiceNow and Strategic Portfolio Management can help your organization, it is well worth your time. Congratulations, ServiceNow, for your innovation for digital business.