Press Releases

Ventana Research today released its 2023 Learning Management Value Index, a quantified, research-based index evaluating technology providers and products. The Value Index assesses 14 vendor products using the Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. This research aimed to evaluate the maturity of software vendors and products and their value for enterprise use in...

Ventana Research today released its 2023 Product Experience Management (PXM) Value Index, a quantified, research-based index evaluating technology providers and products. The Value Index assesses 16 vendor products using the Ventana Research methodology and blueprint, evaluating software in seven key categories weighted to reflect buyers' needs based on our expertise and research. We conducted this research to assess the effectiveness of software vendors and products and their value for...

Ventana Research has announced the promotion of Dana Billingsley from VP of Finance and Administration to SVP of Finance and Administration. In this new capacity, Dana has executive-level responsibility in supporting the CEO and the firm’s strategic level growth and overall guidance to the firm’s finance and workforce efforts. Dana is currently responsible for the financial and people leadership of the firm from its accounting, human resources, legal, and administrative functions globally.

Ventana Research is excited to announce nominations are now open for its 16th Annual Digital Innovation Awards. These Awards identify the vendors and technologies that have the most compelling impact in their respective markets and recognize those that innovate and help organizations reach their full potential including in their workforce readiness and business resilience.

Ventana Research today unveiled an insightful market agenda for 2023 that allows organizations to gain insights from trends and best practices for a competitive edge using knowledge to navigate the technology industry. It highlights the expertise and research-based services at Ventana Research and provides a month-by-month roadmap using a time-tested methodology and experience gained from operating in the market research industry for over 20 years.

Ventana Research today released its 2023 Customer Experience Management Value Index, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 22 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index evaluated the maturity of software vendors and products and their value for enterprise use...

Ventana Research today released its 2023 Operational Data Platforms Value Index, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 19 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index evaluated the maturity of software vendors and products and their value for enterprise use as...

Ventana Research today released its 2023 Analytic Data Platforms Value Index, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 14 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index evaluated the maturity of software vendors and products and their value for enterprise use as...

Ventana Research today released its 2023 Data Platforms Value Index, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 13 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index evaluated the readiness of software vendors and products and their value for supporting data platforms. This...

Today, Ventana Research is excited to celebrate its 20^th anniversary as a market advisory and research services firm in the technology industry. Over the past two decades, Ventana Research has reached many milestones on its path to fulfilling its vision of illuminating the value of technology through its unique insights. This vision has become a reality through its mission of delivering uniquely insightful independent research and services through a tailored, trusted, and empathic client...

Ventana Research today announced the winners of the 15th Annual Digital Leadership Awards. The prestigious Awards recognize individuals and companies that have embraced the use of technology to help them lead their businesses and optimize readiness across their people, processes, information, and technology to grow their impact and industry potential.

Ventana Research today announced the launch of its Dynamic Insights research on Revenue Operations. The topic is an approach that organizations use to help understand, optimize, and establish new revenue life cycle processes with customers from the initial lead, through conversion to opportunity, and on to a successful sale, onboarding, adoption, renewal, and expansion through any channel or location. In this way, revenue operations help marketing, sales, and customer service support the...

Ventana Research today announced the finalists of its 15th Annual Digital Leadership Awards. These Awards spotlight the individuals and organizations that have utilized and championed modernization and transformation across their people, processes, information, and technology to grow their business and industry market potential.

Ventana Research announces the introduction of new market research and coverage of 12 vertical industries that include the automotive, banking, consumer products, financial services, food and beverage, healthcare, hospitality, insurance, manufacturing, media and entertainment, real estate, and retail industries. Ventana Research is a leading market research and advisory services firm, providing expert guidance to help organizations manage and optimize performance to become more efficient and...

Ventana Research today announced the Ventana Research Summit will take place at the Grand Hyatt Kauai Resort and Spa from October 14-18, 2023. The conference is designed to bring business and technology leaders together from investment firms, organizations, and technology vendors to gain motivational insights and collaborate on the future of the technology industry.

Ventana Research, the leading market advisory and research services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the growth of the organization. In this regard, Ventana Research announces the hiring...

Ventana Research today released its latest market research on Data Lakes. We undertook this research to understand how organizations are adopting and implementing data lake products and services to aid effective decision-making. This research examines data lake approaches currently in use as well as opportunities for, and barriers to further adoption of data lake products and services. It provides insights on data and integration issues and the availability of various architectural foundations...

Ventana Research announced today nominations are now open for its 15th Annual Digital Leadership Awards. These Awards honor technology and business leaders in organizations that are championing and implementing advanced business practices and technology to drive better results. The awards recognize individuals and organizations that exemplify the understanding that superior performance requires a clear vision, determination, and the concerted efforts of a team.

Ventana Research today released its latest market research on the smart financial close. We undertook this research to determine the current state of the financial close process and to gain insights into how organizations can shorten the process and the benefits they are looking to achieve by doing so. Completing the financial close quickly has long been an objective for finance and accounting departments. A faster close enables them to respond more rapidly to changing business and economic...

Ventana Research today released its latest market research on Employee Experience. We undertook this research to determine the attitudes toward, and management support of employee experience as part of our overall focus on Human Capital Management (HCM). Today’s organizations have become more complex with employees who have varied expectations of their employer in terms of experiences expected or desired. So, to succeed, organizations must become more sophisticated in their understanding and...

Ventana Research announces the winners of the 15th Annual Digital Innovation Awards. These awards identify the technologies that have the most striking impact in their respective markets. The prestigious Ventana Research Digital Innovation Awards recognize trailblazing vendors that contribute advancements in technology, drive change and increase value for organizations worldwide, backed by market research and analyst expertise across business and IT.

Ventana Research today released its latest market research on Data Governance. We undertook this research to determine attitudes toward, and utilization of, data governance software. Today’s information architectures have grown significantly to accommodate an unprecedented deluge of data spread across cloud computing and on-premises infrastructure. To compete effectively, organizations must rise to the challenge of deploying and maintaining applications, data and analytics across a myriad of...

Ventana Research announced today the 30 finalists of the 15th Annual Digital Innovation Awards. These awards identify the top technologies and products that have the most striking impact in their respective markets, recognizing pioneering vendors that contribute advancements in technology, drive change and increase value for organizations worldwide. This year’s finalists represent a significant wave of technological advancements in use of AI (artificial intelligence) and ML (machine learning)...

Ventana Research, the leading market advisory services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork with its growth. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the growth of the organization in sales and revenue. In this regard, Ventana...

Ventana Research, the leading market advisory and research services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork with its growth. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the expansion of the organization through subject matter experts. In...

Ventana Research today released its latest market research on Total Compensation Management (TCM). We undertook this research to determine the attitudes, requirements and future plans of those organizations that use TCM software and to identify the best practices of those exhibiting the most competencies and outcomes related to it. Ventana Research set out to examine both the commonalities and the qualities specific to major industry sectors and across organization size. We considered how...

Ventana Research today launched its newest market research initiative into Subscription Management. The goal of the benchmark research is to understand how subscription management is being adopted among more traditional organizations as well as being the mainstay of digital businesses. It will examine all types of business model interactions — from the one-off sale and annual renewal to periodic additions and removals — as managing can rapidly become complex if usage and bundled products and...

Ventana Research is excited to announce nominations are now open for its 15th Annual Digital Innovation Awards. These Awards identify the vendors and technologies that have the most striking impact in their respective markets and recognizes those that innovate and help organizations reach their full potential including in their workforce readiness and business resilience.

Ventana Research today released its 2022 Value Index on Revenue Performance Management (RPM), a quantified, research-based index evaluating technology providers and products. This Value Index assesses 12 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index evaluated the readiness of software vendors and products and their value for...

Ventana Research today released its latest benchmark research on Analytics and Data. This benchmark research offers a market assessment of the use of analytics and data within organizations and reveals significant new key insights into the connection between technology and improving outcomes. The benchmark performance analysis shows less than a fifth (18%) of organizations were innovative in their use of analytics and data. Innovative organizations were most often in services industries and...

Ventana Research, the leading market advisory services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork with its growth. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the organization in sales and the CARE product line. In this regard, Ventana...

Ventana Research today announced its launch of the Office of Revenue practice to support Chief Revenue Officers (CROs) as organizations increasingly adopt this title and a new approach to improving performance and achieving excellence in revenue processes. To achieve their business objectives, CROs recognize the need for software to support digital operations. They need independent and objective research that guides them to best practices and enables them to find the right applications to fit...

Ventana Research today unveiled a uniquely focused and digitally engaged market agenda for 2022. The agenda is designed to enable organizations to plan and gain insights from trends and best practices so they can retain and advance their competitive edge. It also highlights the research and expertise-based services at Ventana Research that provide a roadmap for the year ahead and include the most authoritative guidance available on best practices to support informed technology choices, using a...

Ventana Research today released its 2022 Value Index on Workforce Management, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 13 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index is designed to ensure that it provides objective research and guidance to organizations looking to...

Ventana Research today released its 2022 Value Index on Agent Management, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 18 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index is designed to ensure that it provides objective research and guidance to organizations looking to...

Ventana Research today released its 2022 Value Index on Business Planning, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 14 vendors’ products using our methodology and blueprint, evaluating software in seven key categories that are weighted based on our expertise and research to reflect buyers’ needs. The structure of the Value Index reflects our understanding that proper evaluation involves far more than just examining product...

Ventana Research today announced the winners of the 14th Annual Digital Leadership Awards. These awards celebrate organizations and those individuals with their supporting technology vendors that utilize technology to build resilience and readiness across business and IT. The prestigious Ventana Research Digital Leadership Awards recognize individuals and companies that have embraced the use of technology to help them lead their organizations and optimize the readiness across their people,...

Ventana Research is excited to announce that it celebrated its 19^th company anniversary on November 8^th. Over the years, the firm has gained an impressive track record of helping organizations improve their readiness and resilience to expected outcomes for businesses worldwide by using technology effectively. Ventana Research provides education through its community reaching over 100k people and has assisted thousands of organizations across a spectrum of industries including customer...

Ventana Research today announced the finalists of the 14th Annual Digital Leadership Awards. These awards spotlight organizations and those individuals with supporting technology vendors that utilize technology to advance business and IT. The prestigious Ventana Research Digital Leadership Awards recognize individuals and companies that have utilized and championed improvements across their people, processes, information and technology to grow their business and industry potential.

Ventana Research announces the launch of its new research product, the Market Perspective. Market research and technology advisory services firm Ventana Research assesses and provides guidance for optimizing business through the use of technology across an organization. The Market Perspective will communicate a point of view and guidance on a topic or a technology vendor related to the firm’s areas of market knowledge. Each market perspective is written by Ventana Research without external...

Ventana Research, the leading market advisory services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork with its growth. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the growth of the organization in research and education. In this regard, Ventana...

Ventana Research, the leading market advisory services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork with its growth. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the growth of the organization in sales and marketing. In this regard, Ventana...

Ventana Research announced today nominations are now open for its 14th Annual Digital Leadership Awards. These Awards honor technology and business leaders that are championing and implementing advanced business practices and technology to drive better results. The awards recognize individuals and organizations that exemplify the understanding that superior performance requires a clear vision, determination, and the concerted efforts of a team.

Ventana Research announces the winners of the 14th Annual Digital Innovation Awards. These awards identify the technologies that have the most striking impact in their respective markets. The prestigious Ventana Research Digital Innovation Awards recognize trailblazing vendors that contribute advancements in technology, drive change and increase value for organizations worldwide, backed by market research and analyst expertise across business and IT.

Ventana Research announced today the 30 finalists of the 14th Annual Digital Innovation Awards. These awards identify the top technologies that have the most striking impact in their respective markets, recognizing pioneering vendors that contribute advancements in technology, drive change and increase value for organizations worldwide. Out of all the nominations, these finalists are exemplary in the advancement of the technology, that from our analysis, have the most significant impact to the...

Ventana Research today released its 2021 Value Index on Product Information Management (PIM), a quantified, research-based index evaluating technology providers and products. This Value Index assesses 16 vendors’ products using our PIM blueprint, evaluating software in seven key categories that are weighted based on our expertise and research to reflect organizational and buyers’ needs. The structure of the Value Index reflects our understanding that proper evaluation involves far more than...

Ventana Research today released its 2021 Value Index on Contact Center in the Cloud, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 14 vendors’ products using our Contact Center blueprint, evaluating software in seven key categories that are weighted based on our expertise and research to reflect buyers’ needs. The structure of the Value Index reflects our understanding that proper evaluation involves far more than just examining...

Ventana Research today released its 2021 Value Index on Collaborative Analytics and Data, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 18 vendors’ products using our Analytics and Data blueprint, evaluating software in seven key categories that are weighted based on our expertise and research to reflect buyers’ needs. The structure of the Value Index reflects our understanding that proper evaluation involves far more than just...

Ventana Research today released its 2021 Value Index on Embedded Analytics and Data, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 18 vendors’ products using our Analytics and Data blueprint, evaluating software in seven key categories that are weighted based on our expertise and research to reflect buyers’ needs. The structure of the Value Index reflects our understanding that proper evaluation involves far more than just examining...

Ventana Research today released its 2021 Value Index on Mobile Analytics and Data, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 18 vendors’ products using our Analytics and Data blueprint, evaluating software in seven key categories that are weighted based on our expertise and research to reflect buyers’ needs. The structure of the Value Index reflects our understanding that proper evaluation involves far more than just examining...