Press Releases

San Ramon, Calif.- September 13, 2011 – First of its kind benchmark research just completed from Ventana Research shows organizations are adopting cloud computing and cloud-based software at a rapid pace. The research show that nearly 20 percent of organizations are already using it and 40 percent more plan to deploy it in the next 12 months. Using cloud computing allows organizations to rent and access applications easily and then have data created and stored underneath. While easy to get...

San Ramon, Calif.- September 1, 2011 – Mobility computing technologies like smart phones and tablets are here to stay. What was emerging technology is now real technology with applications that operate on them and are taking their rightful place in the business world. Mobility has become mainstream and necessary to create a flexible and agile workforce and to roll out new applications quickly. Mobility combing with cloud computing can be used to access and use applications and tools within...

San Ramon, Calif.- August 31, 2011 –Contact Centers are facing a wave of new challenges. With social media and self-service channels becoming a common method of interacting with customers, the need to support a multi-channel customer contact center is now greater than ever. With that need has come a proliferation of new multi-channel contact center technology choices. Many companies are opting for cloud based computing models. Cloud-based contact centers have advantages to be sure. They can...

San Ramon, Calif.- August 30, 2011 – Sales force automation has reached it’s potential. It can deliver the ability to automate the development of sales opportunities with related accounts, contacts and interaction, sufficient but not enough. With increasing pressures for sales to achieve revenue targets, companies have deployed sales force automation (SFA) in the cloud at a rapid pace. Yet even the most sophisticated SFA solutions haven’t filled the gaps in managing processes and performance...

San Ramon, Calif.- August 10, 2011 – The pressure to deliver a great customer experience, deliver services efficiently and maximize profitability in the services sector has fueled the need for companies to harness and use data more wisely to remain agile and competitive. New benchmark research from Ventana Research finds that companies need to use business analytics to help them reach new markets, create new opportunities and make decisions that will guide them to success. 

San Ramon, Calif.- August 2, 2011 – Newly completed benchmark research from Ventana Research shows organizations are paying more attention to managing the effectiveness of their workforce through total compensation management. The new research, which builds on the industry’s first benchmark in 2008, shows that companies have been steadily investing in total compensation management systems instead of the previously used piece-meal approach but the research also indicates there is still much...

San Ramon, Calif. — July 28, 2011 — Finance executives are always looking for ways to close their books faster. Completing the accounting cycle quickly and accurately is a good indicator of efficiency in a finance organization. In most organizations, though, a complex set of issues impedes achieving a fast, errorless close. Ventana Research is studying how organizations close their books, what obstructs the process and how financial executives can move toward a fast, clean close and then...

San Ramon, Calif.- July 26, 2011 – Continued fluctuation in the market coupled with ever changing regulatory requirements has caused explosive growth of information in the banking and financial services industry. New benchmark research from Ventana Research finds that companies that turn to focused business analytics to help them maintain market competitiveness and manage today’s vastly greater information flows, operate more efficiently and make smarter decisions.

San Ramon, Calif. — July 20, 2011 — In the face of the mainstreaming of social media, companies have begun to explore the use of these channels as a way to access pools of talent. LinkedIn and Facebook alone have a combined estimated membership of more than 800 million users, and the social media wave doesn’t stop there: Twitter has moved to the forefront as a way to hold 140 character “conversations,” and Google+ is emerging as a player. As these and other emerging channels gain users,...

San Ramon, Calif. — July 15, 2011 — Organizations that manage sales are facing intensified pressure to find new ways to streamline the revenue pipeline and processes associated with it. Ventana Research is launching new benchmark research to help. This newest research from the leading business research, analysis and advisory services firm will explore what steps companies are taking to streamline and improve the sales process, reduce risk and uncertainty and improve revenue flow. The research...

San Ramon, Calif.- July 14, 2011 – To stay competitive, manufacturing companies have sharpened their use of analytics to help them harness today’s torrents of information, new benchmark research from Ventana Research finds. The research for the first time quantifies the extent to which analytics enable them to operate more efficiently, improve business visibility and support faster, more effective decision-making.

San Ramon, Calif. — July 08, 2011 — Ventana Research today is announcing that the 2011 Leadership Awards are open for submissions. These prestigious annual awards recognize organizations and individuals that have achieved notable success in business. These fifth annual Leadership Awards once again will acknowledge significant accomplishments in using people, processes, information and technology and applying best practices to attain superior performance. They recognize business pioneers and...

San Ramon, Calif.- June 29, 2011 – Newly conducted benchmark research from Ventana Research shows organizations are recognizing that addressing big data needs requires new approaches to data and information management. New processes and new technologies have begun to take hold, as have the beginnings of a set of best practices. In particular, Hadoop is emerging in fore-front as a solution for managing large-scale data. The research findings indicate that Hadoop is already being used in one...

San Ramon, Calif.- June 28, 2011 – To maintain and improve their market competitiveness, small and midsized businesses are turning to focused analytics that help them manage today’s vastly greater information flows, operate more efficiently and make better decisions, new benchmark research from Ventana Research finds.

For these businesses the most important categories of metrics are financial (identified by 64% of participants), cost (62%) and operational (53%). However, the research...

San Ramon, Calif. – June 23, 2011 – Ventana Research, Inc., the leading business technology research and advisory services firm providing advice and research to the human capital management market, has established a research and education partnership with HRmarketer.com, the nation’s most popular provider of on demand marketing software and services for companies targeting human resource departments and other B2B decision makers.

PLEASANTON, Calif.- March 11, 2011 - Contact centers are in desperate need of technology transformation to meet the demands of their customers and agents, according to the largest benchmark research ever done on the state of the contact centers worldwide. This landmark research from Ventana Research, which is based on input from almost 500 contact centers in all industry sectors, makes clear for the first time the little-understood challenges faced by management, agents and customers in...

PLEASANTON, Calif. - March 9, 2011 - Ventana Research today released its 2011 Value Index for Customer Experience Management: Customer Feedback Management, the latest in a new category of quantified, research-based Indexes on technology vendors and products. This new Value Index provides guidance that will enable organizations to ascertain the value of applications for addressing the needs of gaining feedback from customers to determine levels of satisfaction to overall customer experience....

PLEASANTON, Calif. - February 28, 2011 - Ventana Research today released its 2011 Value Index for Customer Experience Management: Agent Desktop, the latest in a new category of quantified, research-based Indexes on technology vendors and products. This new Value Index provides guidance that will enable organizations to ascertain the value of applications for addressing the needs of contact center agents in their interactions with customers. Using the Value Index, businesses and the customer...

PLEASANTON, Calif.- February 25th, 2011 - The largest benchmark research ever done on business analytics establishes for the first time that analytics has become the new engine for business competitiveness and profitability. This landmark research from Ventana Research, which involved input from more than 2,850 organizations, makes clear for the first time the little-understood role of business analytics in the success and failure of businesses.

PLEASANTON, Calif.- February 23, 2011 - Marketing organizations value improved analytics and metrics, viewing them as a way to drive revenue growth and improve the flow of qualified marketing leads for sales, new benchmark research from Ventana Research shows. The vast majority of marketing executives also see value in being able to better understand the impact of marketing initiatives on revenue.

PLEASANTON, Calif.- February 18th, 2011 - Sales organizations see improving analytics as a way to drive increased revenue, new benchmark research from Ventana Research indicates. They also value improvement in sales-related analytics as a way to manage the sales pipeline and forecast process and to measure sales representative performance. But while more than half of organizations (60%) want to simplify sales analytics, the research finds that only 24 percent are planning to change the way...

PLEASANTON, Calif. - February 8, 2011 - Ventana Research today released its 2011 Value Index for Total Compensation Management, the latest in a new category of quantified, research-based Indexes on technology vendors and products. This new Value Index provides guidance that will enable organizations to ascertain the value to them of applications for addressing the management of compensation. Using the Value Index, businesses and the sales, operations, finance and IT organizations within them...

PLEASANTON, Calif. - January 18, 2011 - Ventana Research today released its 2011 Value Index for Sales Performance Management, the latest in a new category of quantified, research-based Indexes on technology vendors and products. This new Value Index provides guidance that will enable organizations to ascertain the value to them of applications for addressing sales performance management. Using the Value Index, businesses and the sales, operations, finance and IT organizations within them...

PLEASANTON, Calif. - January 10, 2011 - Ventana Research today released its 2011 Value Index for Product Information Management, the latest in a new category of quantified, research-based Indexes on technology vendors and products. This new Value Index provides guidance that will enable organizations to ascertain the value to them of applications for addressing product information management. Using the Value Index, businesses and specific commerce, marketing, product, manufacturing and supply...

PLEASANTON, Calif.- January 5th, 2011 - Most product and supply chain organizations see room for improvement across the range of the analytics they use, according to new benchmark research released today by Ventana Research. While an array of product and supply chain analytics are used by organizations, the emphasis is on internal efficiency rather than operational effectiveness. As a result, the research finds that businesses remain largely immature in their use of analytics in these areas,...

Pleasanton, Calif., December 3, 2010 - Ventana Research announced today that it has launched a new venue at which its business and research leadership team will provide analysis and perspective on business and industry trends and technology. With this step the company, the foremost source of authoritative information and analysis about business performance, will take another step in serving business needs, providing a new channel and easier access to its social media activity. This new set of...

PLEASANTON, Calif.- November 30, 2010 -New benchmark research released today by Ventana Research indicates that while an array of customer analytics are used by organizations, most focus on cost containment rather than bottom-line business issues, limiting the maturity of business use of analytics in customer-facing operations.

PLEASANTON, Calif. - November 16, 2010 - Ventana Research today released its 2010 Value Index for Financial Performance Management, the latest in a new category of quantified, research-based Indexes on technology vendors and products. This new Value Index provides guidance that will enable organizations to ascertain the value to them of applications for addressing financial performance management. Using the Value Index, businesses and their finance organizations will be able to evaluate...

PLEASANTON, Calif. - November 10, 2010 - Ventana Research today is announcing the Leaders in the 2010 Leadership Awards, recognizing those organizations that have most effectively achieved success through using people, processes, information and technology and applying best practices within specific business and technology categories. The Leadership Awards recognize pioneers and leaders - organizations and individuals that exemplify the understanding that the successful management of their...

PLEASANTON, Calif.- Sept. 21st, 2010 -New benchmark research released today by Ventana Research indicates that workforce analytics can help maximize an organization's return on its labor investment and ensure that it retains talent to reach peak business performance. However, businesses are maturing slowly in this area because of continued reliance on traditional metrics and the persistence of significant process and technology barriers.

PLEASANTON, Calif.- Sept. 9th, 2010 -New benchmark research released today by Ventana Research indicates that organizations are aware of the potential for extending the application of analytics to customer satisfaction and other business-related measures, but have a ways to go in developing relevant metrics and KPIs and providing them when both front-line agents and decision-makers need them.

PLEASANTON, Calif.- Aug. 30, 2010 - The scope of both the data and the technology that finance departments have to work with has expanded considerably, and new benchmark research released today by Ventana Research indicates that organizations are aware of the potential for providing leadership to the organization through the application of analytics, but have a ways to go in developing relevant metrics and KPIs and providing them when decision-makers need them.

PLEASANTON, Calif.- June 17, 2010 - Information is the fuel that powers today's businesses, and new benchmark research released today by Ventana Research indicates that organizations are aware of the challenge of managing that information and are maturing in their ability to adopt platforms and applications to enable them to do so.

PLEASANTON, Calif. - May 26, 2010 - Ventana Research today released its 2010 Value Index for Agent Performance Management, the latest in a new category of quantified, research-based Indexes. This new Value Index provides metrics that will enable organizations to ascertain the value to them of applications and tools for addressing agent performance management. Using the Value Index, businesses will be able to evaluate vendors and their products and make choices based on an understanding of how...

PLEASANTON, Calif.- May 14, 2010 - Despite the longstanding availability of enabling technologies, businesses today are still in the early stages of maturing their use of business intelligence and performance management, according to benchmark research findings announced today by Ventana Research. This major research on Business Intelligence and Performance Management, the latest from the leading business technology research firm, analyzed input from hundreds of organizations around the world...

PLEASANTON, Calif.- April 7, 2010 - The market of industry analysts has grown over the decades to play a critical role in enabling organizations to evaluate, choose and deploy technology. Unfortunately, companies have found it increasingly cumbersome to engage analyst firms and are receiving advice of decreasing value. That's because of the absence of in-depth research supporting that advice and the complete lack of primary research on the needs, interests and attitudes of the technology...

PLEASANTON, Calif.- April 7, 2010 - The market of industry analysts has grown over the decades to play a critical role in enabling organizations to evaluate, choose and deploy technology. Unfortunately, companies have found it increasingly cumbersome to engage analyst firms and are receiving advice of decreasing value. That's because of the absence of in-depth research supporting that advice and the complete lack of primary research on the needs, interests and attitudes of the technology...

PLEASANTON, Calif.- March 11, 2010 - Because organizations today rely on trusted and objective education to determine how to apply technology to their business for a competitive advantage, Ventana Research has introduced a new market education service for technology providers. This new service blends research and experience-based market education with demand generation process and technology to nurture and educate technology buyers. This innovative approach is made possible through the...

PLEASANTON, Calif.- March 4, 2010 - Ventana Research today announced the findings of its benchmark research on Managing Performance to Motivate Talent. This research, the latest from the leading business technology research firm, is based on survey conducted between April through December of 2009 to hundreds of organizations around the world to assess the maturity and direction of organizations’ management of their people resources. The results offer significant new insights into how companies...

PLEASANTON, Calif.- January 19, 2010 - Because organizations today rely on information in almost every aspect of business, information management is a necessity. Yet the complexity of managing data across legacy and modern applications and information systems can make this very difficult. Today Ventana Research announces the availability of a new Best Practices Portal to ease the challenge of managing information assets effectively.

PLEASANTON, Calif. — December 17, 2009 — Ventana Research announced the winners of the 2009 Leadership Awards, recognizing those organizations that have most effectively delivered business success using people, process, information and technology best practices. The Leadership Awards recognize pioneers and leaders – organizations and individuals that exemplify the understanding that the successful management of performance requires a clear vision, understanding and determination, and a team...

PLEASANTON, Calif.- October 9, 2009 -Ventana Research today announced the findings of its benchmark research on Product Information Management. This research, the latest from the leading business technology research firm, is the most authoritative quantitative research yet produced assessing the maturity and direction of this essential business process for effectively managing product information across the enterprise. The research offers significant new insights into how companies process...

PLEASANTON, Calif.- September 3, 2009 -Ventana Research today announced the findings of its benchmark research on Data Governance. This research, the latest from the leading business technology research firm, is the first quantitative research to assess the maturity and direction of this essential business process for managing the use and quality of data across the enterprise. The research offers significant new insights into how companies are maturing in their data governance, including...

PLEASANTON, Calif.- August 7, 2009 -Ventana Research today released the findings of its trailblazing benchmark research on Agent Performance Management (APM). This research from the leading business research firm is the first quantitative research to assess the maturity and direction of this emerging discipline for managing contact center agents and the extended workforce handling a business's customer interactions. The research offers significant insights into how companies are improving...

PLEASANTON, Calif. - July 6, 2009 - Ventana Research today introduces its 2009 Value Index for Total Compensation Management, the fourth in a new category of quantified, research-based Indexes. This new Value Index provides research-based metrics that will enable organizations to ascertain the value to them of applications and tools for addressing Total Compensation Management, which is the practice of managing the efficiency and effectiveness of compensation-related business activities and...

PLEASANTON, Calif. - June 26, 2009 - Ventana Research today introduces its 2009 Value Index for Sales Performance Management, the third of a new category of quantified, research-based Indexes. This new Value Index provides research-based metrics that will enable organizations to ascertain the value to them of applications and tools for addressing Sales Performance Management, which is the practice of managing the effectiveness and efficiency of sales-related business activities and processes...

PLEASANTON, Calif. - June 19, 2009 - Ventana Research today introduces its 2009 Value Index for Business Intelligence, the second of a new category of quantified, research-based Indexes. This new Value Index provides research-based metrics that will enable organizations to ascertain the value to them of existing and future business intelligence technologies, systems and tools for business and IT in a simple and easy-to-use manner. Using the Value Index, businesses will be able to meet the...

PLEASANTON, Calif. - June 8, 2009 - Ventana Research today introduces its 2009 Value Index for Performance Management, the first of a new category of quantified, research-based Indexes. This new Value Index provides research-based metrics that will enable organizations to ascertain the value to them of existing and future technologies, systems and tools for business and IT in a simple and easy-to-use manner. Using the Value Index, businesses will be able to meet the challenge of evaluating...

PLEASANTON, Calif.- June 05, 2009 - Ventana Research today introduces its Indexes, a new category of research that will help business and IT organizations cope with the challenge of evaluating vendors and their products along with assessing the maturity of an individual organization to the Indexes. The Ventana Research Indexes, impartial guides based on in-depth research, will make it easier for companies to improve both their efficiency and their effectiveness, understand what can be done to...

PLEASANTON, Calif.- May 28, 2009 -Ventana Research today released the findings of its benchmark research on Integrated Business Planning (IBP), the first quantitative research to assess the maturity and direction of this emerging discipline for improved corporate planning. The research is significant because it offers insight into the bottom-line value to companies of improving their ability to respond quickly yet effectively to rapid shifts in today's demand-driven global economy as well as...