Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Services for Technology Vendors
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
ISG Software Research offers all accredited members of the media unlimited online access to our comprehensive library of qualitative and quantitative market research and analysis. We are available to discuss the market, state of end user organizations, vendors and technology and trends about market evolution.
In addition to access to our benchmark research, webinars, white papers, technology vendors and research notes, the Ventana Research team is also available to the media for:
If you are a member of the media and need timely assistance, please contact Marketing for immediate assistance.
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Ventana Research
Ventana Research launched today its latest continuous Benchmark Research program into The Contact Center and Agent Management. The purpose of this research is to identify, explore and quantify the ways in which organizations use people, processes, information and technology to manage contact centers responsible for interactions and engagement with customers.
Ventana Research today released its latest market research on Customer Analytics. Today’s intense competition requires that companies know as much as they can about their customers in order to anticipate their needs and deliver the best possible customer experience. But to do so requires the visibility into all customer interactions and the associated data — called the customer journey — to be able to assess and guide improvement. In addition, the processes and techniques to use customer...
Ventana Research announced today a dramatic shift in the market research industry, as the research and advisory services firm rolls out a new product to address two major obstacles that have impeded firms’ ability to deliver maximum value to the market: the challenge to deliver ongoing insights on the market trends and the state of best and worst practices by providing continuous research, and the need to provide to the research participant immediate value in the form of insights and guidance...
