Press Releases and Media Access
ISG Software Research offers all accredited members of the media unlimited online access to our comprehensive library of qualitative and quantitative market research and analysis. We are available to discuss the market, state of end user organizations, vendors and technology and trends about market evolution.
In addition to access to our benchmark research, webinars, white papers, technology vendors and research notes, the Ventana Research team is also available to the media for:
- Expert source comment and discussion on the market, trends, and players.
- Invaluable resource to provide timely third-party education and validation to support feature articles and breaking news coverage.
If you are a member of the media and need timely assistance, please contact Marketing for immediate assistance.
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Ventana Research
ISG Software Research Press Releases
Ventana Research today released its latest market research on Customer Analytics. Today’s intense competition requires that companies know as much as they can about their customers in order to anticipate their needs and deliver the best possible customer experience. But to do so requires the visibility into all customer interactions and the associated data — called the customer journey — to be able to assess and guide improvement. In addition, the processes and techniques to use customer...
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Topics:
Customer Analytics,
Customer Engagement,
Customer Excellence,
Customer Experience,
Voice of the Customer,
Customer Intelligence,
Analytics,
Customer Service,
Intelligent CX
