Ventana Research announced today its newest market research endeavor on Streaming Data in the form of a new Ventana Research Dynamic Insights survey. Today’s businesses not only have more access to data, but an increasing need to access the latest data at the point that the data is created. With the increasing number of data sources, both structured and unstructured, businesses are faced with new opportunities and challenges around all of this data.
"Over the last several years, data analytics and capture have moved from a recurring monthly or weekly process to a more continuous and prescribed endeavor,” said David Menninger, SVP and Research Director at Ventana Research. “Business now expect analytics to help make decisions as the decisions come up, not as a separate activity. To do this, businesses need a continual flow of data into systems, and low latency between when the action is taken vs when the data is recorded, available, and applied.”
The Ventana Research Dynamic Insights for Streaming Data is now available for organizations and individual participants.
To learn more about the Ventana Research Dynamic Insights, visit: https://www.ventanaresearch.com/dynamic-insights
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