Buyers Guides for Analytics and Data

2024 Software Provider and Product Assessment

The processes and technology of the analytics and data software industry continue to play an instrumental role in enabling an enterprise’s business units and IT organization to optimize data in tactical and strategic ways. To accomplish this, organizations must provide technology that supports a variety of personas, enabling them to access data, generate and apply insights from analytics, communicate the results and support collaboration as needed.

As organizations seek to expand the spectrum of analytic requirements, transitioning to enterprise-class analytics is an essential step forward. Software providers have responded to these broadening needs with additional capabilities. In some cases, providers have invested in developing additional capabilities. Others have acquired software companies that offer capabilities complementary to the existing portfolio. Not only have the capabilities expanded, but the number of providers has proliferated. Despite this expansion, there are still few software providers attempting to deliver the entire spectrum of capabilities we evaluate in this assessment. You will likely need more than one provider to meet your analytic needs.

The Buyers Guides for Analytics and Data evaluate software providers across five categories and produced a separate Buyers Guide and research for each to help best understand, assess, optimize and select software providers.

• The Analytics and Data Buyers Guide evaluates products that address key elements of analytics and data as we define it. The guide assesses the following providers: Alibaba Cloud, Amazon Web Services, Cloud Software Group, Domo, GoodData, Google Cloud, IBM, Idera, Incorta, Infor, insightsoftware, Microsoft, MicroStrategy, Oracle, Qlik, SAP, SAS, Salesforce (Tableau), Sisense, ThoughtSpot and Zoho.

• The Collaborative Analytics Buyers Guide evaluates products that address key elements of collaborative analytics as we define it. The guide assesses the following providers: Alibaba Cloud, Amazon Web Services, Cloud Software Group, Domo, GoodData, Google Cloud, IBM, Idera, Incorta, Infor, insightsoftware, Microsoft, MicroStrategy, Oracle, Qlik, SAP, SAS, Salesforce (Tableau), Sisense, ThoughtSpot and Zoho.

• The Embedded Analytics Buyers Guide evaluates products that address key elements of embedded analytics as we define it. The guide assesses the following providers: Alibaba Cloud, Amazon Web Services, Cloud Software Group, Domo, GoodData, Google Cloud, IBM, Idera, Incorta, Infor, insightsoftware, Microsoft, MicroStrategy, Oracle, Qlik, SAP, SAS, Salesforce (Tableau), Sisense, ThoughtSpot and Zoho.
  

• The GenAI Analytics Buyers Guide evaluates products that include key elements of GenAI analytics as we define it. The guide assesses the following providers: Alibaba Cloud, Amazon Web Services, Cloud Software Group, Domo, GoodData, Google Cloud, IBM, Idera, Incorta, Infor, insightsoftware, Microsoft, MicroStrategy, Oracle, Qlik, SAP, SAS, Salesforce (Tableau), Sisense, ThoughtSpot and Zoho.
  

• The Mobile Analytics Buyers Guide evaluates products that address key elements of mobile analytics as we define it. The guide assesses the following providers: Amazon Web Services, Cloud Software Group, Domo, Google Cloud, IBM, Idera, Incorta, Infor, insightsoftware, Microsoft, MicroStrategy, Oracle, Qlik, SAP, SAS, Salesforce (Tableau), Sisense, ThoughtSpot and Zoho.

To view the executive summaries of the research, please select the report below.

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View the 2024 Buyers Guides for Analytics and Data